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Your New Year’s Business Resolution

Put a business continuity plan in place in 2018

After deadly hurricanes, wildfires, and severe storms, 2017 was a year of unparalleled natural disasters while also being the most costly year on record for weather-related disasters in the United States. As 2017 has come to a close, and businesses analyze and reflect on the the past year, a good opportunity exists to implement new processes based on lessons learned. Cotton invites all of our clients and prospective clients to not only continue to prepare for unforeseen events, but also enlist Cotton’s turn-key solutions in order to achieve cost-savings following a potential disaster event.

The total economic impact of hurricanes in 2017 is estimated to be $370 billion in Texas, Florida, and the Caribbean. Not all these losses could have been prevented, but their magnitude could be much smaller. As an example, the economic loss is not only how much a commercial building was damaged, or how much it will cost to repair the structure, but also the loss of time and ability to do business. Furthermore, insurance premiums may rise, and clients and customers may be less likely to want to engage in business with a company that has to close its doors, no matter the cause.

Cotton Global Disaster Solutions can serve your business before a disaster, with a loss prevention and damage mitigation mindset. We demonstrate and provide strategic planning and well-preparedness through our proven track record spanning multiple types of storms and logistical challenges. The key to Cotton’s effectiveness in dealing with emergencies is the company’s 24/7 readiness to respond to any disaster immediately and begin implementation of recovery measures in a strategically effective way that will minimize downtime. Whether a single unit or a multiphase rebuild, Cotton will tailor its solutions to meet the specific needs of each project.

As companies start 2018 with goals, budgets, and meetings, we encourage all of our clients to also develop contingency plans as a part of your new year activities. It is imperative to the successful operation of your business to not only be able to function when disaster hits, but also to “not miss a beat.” This will truly set you apart, and save your company money in the long run.